Awards & Recognition
Prof-MarkLee is a Professor and Associate Dean of Engagement & Inclusion at Ted Rogers School of Management at Toronto Metropolitan University.
Professional Background
Dr. Lee is an accomplished scholar and educator specializing in the captivating field of consumer behavior. Driven by a research focus on unraveling the complex dynamics of behavioural marketing and their profound implications for retail consumers, Dr. Lee has consistently explored the intricate intersections of human behavior and marketing. His academic journey has been distinguished by a commitment to research excellence, exemplified by his publications in prestigious journals, and a dedication to shaping the next generation of marketing professionals, highlighted by a series of teaching awards. Serving as the Journal Editor for Marketing Education Review underscores his commitment to advancing the field of marketing education. With a global perspective and an unwavering dedication to the pursuit of knowledge, he aims to inspire, empower, and navigate the ever-evolving landscape of consumer insights and marketing strategies. Join in this intellectual voyage as we explore the fascinating world of consumer behavior together.
